Customer Dependence – NCBA Top Tips
How Do You Make Sure Your Customer Comes Back for More?
1. The no. 1 top tip for generating customer loyalty and dependence is Quality of product/service AND customer service – this was mentioned more than 10 times in going around the table for opinions.
2. The second most favoured method was making sure you have a USP or Unique Selling Point. Offer something unique to your customer that they can’t get anywhere else. This came up 5 times.
3. Being a valuable source of data – usually through software packages tied into the customer’s account – built up over years or of particular value, this would be hard for any customer to walk away from. This came up 3 times.
4. Honesty. This also came up 3 times.
5. Growing and nurturing customer relationships.
6. Value
7. Going the extra mile
8. Staying on budget
9. Reliablity
10. Offering a guarantee
Tags: customer dependence, customer service, Unique Selling Point, USP

